A plea for pronounceable language names

Suppose you hear that a colleague is working on a language called “@t~q^M#%”. What is your reaction? What’s wrong with the language name “@t~q^M#%”? It’s perfectly unique, it consists only of ASCII characters so is eminently typable, and it has a certain beauty. But of course it lacks pronounceability, so is it good as a name? In general, we expect a language to have a name that we can use in speaking about the language, not only in writing. Continue reading